Agency partnership
We build. You shine.
Some of our best work happens behind other agencies’ brands. Branding studios, marketing and SEO agencies, IT providers and fellow WordPress and Shopify shops bring us in when a project needs senior development, without hiring for it.
You keep the client relationship and the creative direction. We plan, build, test and launch, then stay on for hosting and support if you want us to. Every project is fully managed by our team, so you get finished, working sites, not hours to supervise.
Two ways to partner
Invisible, or side by side.
Agencies work with us in two ways, and we are good at both. Pick per project; many partners use each model for different clients.
White-label development partner
We work entirely under your brand: your name on the proposal, your project manager in front of the client, our team behind the scenes. NDAs and non-solicitation are standard, and your client never needs to know we exist.
Transparent co-working partner
We join your team openly as your development partner: on calls, in your client’s Slack or project tools, answering technical questions directly, while you lead strategy, brand and the relationship.
Who we partner with
Agencies & teams we work alongside.
We fit best with agencies that own the strategy, brand or marketing and want a development team they can trust with the build.
Branding & creative agencies
You design the brand and the experience; we turn it into a fast, accessible WordPress or Shopify site your client can manage.
Marketing & SEO agencies
Landing pages, tracking, integrations and stores that support the campaigns you run, built so your team can keep iterating.
IT & managed service providers
Add WordPress and eCommerce expertise to your services, from builds and migrations to hosting and ongoing care, without hiring web developers.
WordPress & Shopify agencies
Overflow production when your team is at capacity: whole builds, phases or maintenance, delivered to your standards and under your name.
Overflow production
When your team is at capacity.
Fellow WordPress and Shopify agencies bring us in when the pipeline outgrows the team. We take on whole projects or defined phases, follow your coding standards, tools and review process, and hand back clean, documented work.
- Custom WordPress themes and block development
- Shopify theme and app integration work
- WooCommerce builds, migrations and integrations
- Accessibility and performance remediation
- Maintenance and support plans behind your brand
- Rush phases and launches on a fixed timeline
What we build for partners
Everything your clients need from the web.
Custom WordPress websites
Custom themes and blocks built from your designs, editable by your client and fast out of the box.
WooCommerce & Shopify stores
B2B and retail stores with the integrations, pricing rules and checkout your client’s business runs on.
Migrations & redesigns
Moves from legacy CMSs and platforms with content, SEO and redirects preserved.
Integrations & custom plugins
CRMs, ERPs, marketing tools and custom functionality, built to be maintained.
Accessibility & performance
WCAG 2.2 AA builds and audits, Core Web Vitals and security hardening.
Hosting, care & support
Managed hosting, updates and support plans you can resell under your brand.
How we work together
One extension of your team.
We don’t rent out developers. You get a senior team that owns the outcome: scoped, estimated, project-managed and tested before it reaches your client.
Finished work, not hours
Every project comes with our own project management and QA, so your team reviews results instead of supervising developers.
Senior people only
Experienced developers who have shipped hundreds of WordPress, WooCommerce and Shopify sites since 2007.
Your process, your tools
We work in your project management, repositories and communication channels, to your brand and coding standards.
Clear estimates
Fixed-scope estimates or ongoing retainers, with partner pricing you can mark up for your client.
Your client stays yours
NDAs and non-solicitation by default. We never market to or contact your clients outside the work.
Support after launch
Hosting, updates and support plans that keep your clients looked after while you stay in front.
How a project runs
From brief to launch.
A typical partner project follows the same steps, whichever model you choose.
- Brief: you share the scope, designs and goals
- Estimate: a fixed scope and timeline within a few days
- Build: in your tools, with regular demos for your review
- Quality: accessibility, performance and cross-browser testing
- Launch: deployment and handover, under your brand or ours
- Care: hosting, updates and support if you want us to stay on
Hosting partners
Where your clients’ sites live.
We partner with hosts that suit the sites we build. Through these partnerships your account can be associated with Inverse Paradox so we can administer it, and you may qualify for partner pricing.
WordPress VIP
We are a WordPress VIP Silver Agency Partner. Connect with Neil to learn more about WordPress VIP.
Infinite Source
Our cloud WordPress and WooCommerce hosting, built on WP Cloud and supported by our team.
Pressable
Managed WordPress hosting from Automattic, the company behind WordPress.com, with fast support and developer tools.
Convesio
Scalable hosting built for WooCommerce and high-traffic WordPress stores, with payments built in.
Technology partners
Tools we rely on.
WooCommerce
Connect with Neil to learn more about WooCommerce Payments and Woo Enterprise.
Shopify
Connect with Neil to learn more about Shopify plans and services.
Klaviyo
Email and SMS marketing for eCommerce. Connect with Neil to learn more about Klaviyo.
Mailchimp
We are an Intuit Mailchimp partner. Sign up through our partner link to stay associated with Inverse Paradox.
UserWay
Sign up for UserWay, then submit a ticket to support@inverseparadox.com and we will add the widget to your website.
IN-SYNCH by DSD
Sage 100 integration for eCommerce from DSD Business Systems. We use it to connect B2B stores to Sage 100 ERP.
Google Workspace
We are a Google Workspace reseller. Connect with Neil to set up or move your business email, calendar and drive.
Stripe
We are a Stripe partner. Online payments for WooCommerce and custom sites, set up and integrated by our team.
Avalara
We are an Avalara partner. Automated sales tax for eCommerce, connected to WooCommerce, Shopify and your ERP.
Partners
Agencies we work closely with.
Some of the partners we work with collaboratively, from website platforms to marketing agencies.
Each partnership is different: some bring us their clients’ builds, some we bring in for search, marketing or brand, and many projects have both teams at the table.
Sitejet
Website builder for web professionals. We extend Sitejet sites with custom development and integrations.
SEOM Interactive
Search engine marketing agency. Together we pair search strategy with sites built to rank and convert.
Green Lane Marketing
Digital marketing agency. We build and support the websites behind their clients’ campaigns.
Karmadharma
Creative and branding studio. Their brands, our builds, one team for the client.
Philadelphia-based, nationwide
Philadelphia roots, nationwide reach.
Inverse Paradox is a white-label development agency based just outside Philadelphia, working with clients across the country. Agencies bring us in white-label or side by side, and we never market to their clients.
Many of our clients have been with us for a decade or more. We build for the long run, with hosting and support from the same team that launched the site.
Tell us where you are headed, and we will show you how we would get there.
FAQ
Questions agencies ask us.
Do you work white-label?
Yes. We can work entirely under your brand, in your tools and processes, and never contact your client unless you want us to. NDAs and non-solicitation agreements are standard.
Can you work openly with our client instead?
Yes. In the co-working model we join calls and project tools as your development partner and answer technical questions directly, while you lead strategy and the relationship.
Do you offer dedicated developers?
No. We don’t place developers on your team by the hour. We take responsibility for the work itself: scoped, estimated, project-managed and tested by our own senior team.
Do you take overflow work from other WordPress and Shopify agencies?
Yes. We take whole builds, phases or ongoing maintenance when your team is at capacity, and follow your coding standards, tools and review process.
How is pricing structured?
Fixed-scope estimates for projects, or a monthly retainer for ongoing work, with partner pricing so you can mark up for your client.
Who owns the code and the client?
You and your client do. We hand over the code, documentation and access, and never market to your clients.
Can you host and support the sites after launch?
Yes. Our hosting, updates and support plans can run under your brand so your clients stay looked after and you stay in front.